As a guide to the London Design Festival (LDF) 2017 in Elle Decoration UK magazine October 2017, some of the must-sees include visiting Lee Broom's exhibition 'On Reflection.'

"Always one to make a statement during LDF, British product designer Lee Broom is launching a capsule collection of his most iconic designs from the past decade, reinterpreted in black (HANGING HOOP chair, above). The entirety of his Shoreditch store will also be turning black for the 'On Reflection' exhibition." pg.278.