November 4th, 2013

Advice for Starting a New Restaurant or Café

The café business, as we all know, is a very tough one. Each day hundreds of new eateries open and each day hundreds of eateries go out of business.

But there are a few steps that you can take to ensure the success of your café. These steps include:

• Getting professional help, particularly with the design. Today’s diners are used to great looking, well laid-out, and organised eateries. A poor design can cost you a lot of business, while a good design can increase efficiency and lower costs.

• Location, which can make or break a restaurant. A good location with a lot of foot traffic can help a café become a big success.

• Budgeting. Many restaurants fail because their owners fail to budget properly. They let costs run out of control and find that they are not making a profit. An effective budget is crucial to success in the first two years of business.

• Marketing. Simply having good food and a great location isn’t enough. The diners must be aware of the eatery’s existence, and that means marketing. Effective low-cost marketing is crucial to success, particularly for a brand new café.