The desire for simplicity and the pleasure in pure design led to a geometrical abstraction of natural branch forms, featured in the NOON lighting collection, designed by El Schmid for Zeitraum. The NOON range of lamps is rigidly constructed and the textile lampshades give a soft light. The matt black and matt white powder-coated finish gives the iron a soft and warm appearance. The intrinsic value of the lamps is a product of material and hand-crafted details.